What is a pop-under ?
Pop-under traffic is similar to pop-up advertising except the ad window that contains website / landing page of your choice and which will appear hidden behind the main web browser window rather than appearing in front of it.
Pop up ads are extremely common and many users have quickly learned to ignore these advertisements and just close the page without reading them as they are generally considered intrusive, annoying and un-related to what they are viewing already.
Visitors react better to pop under advertising as the ads do not impede the user’s ability to continue reading the website they are currently on, and once finished with that particular piece of content they will view the intended ad in their own time and be more inclined to read the ad and make a decision based on the content rather than automatically closing it like a pop up. All of our traffic is generated by displaying your website as a full page pop-under.
Here are the main advantages of buying pop under traffic:
- Lower costs
- Easy delivery
- High-quality ad impressions
- Favorable conversion rate
- 65% of leading websites allow pop-unders